Where there’s smoke, there’s tire. This fact will be confirmed when the 2018 #dodge #challengersrtdemon roars into its New York City debut in April, ahead of the New York International #auto Show.
The third teaser video, unlocked January 26, reveals that the #challengersrtdemon rolls on upgraded lightweight 18 x 11-inch wheels and “Demon Branded” 315/40R18 Nitto NT05R tires front and rear, making Demon the first-ever factory production car built with drag radials. The new “Demon Branded” Nitto NT05R drag radial tires were specifically designed and developed exclusively for the #dodge #challengersrtdemon using a new compound and specific tire construction.
The new Challenger Demon wide-body is laser clearanced, and the entire chassis is e-coated for durability before final assembly.
The combination of the 11-inch-wide wheels, high-profile drag radials and integrated fender flares adds 3.5 inches to the overall width of the #challengersrtdemon for an intimidating, purposeful stance.
Fans should visit www.ifyouknowyouknow.com to binge on the 27-second “Wide Body” video multiple times, along with other teaser videos, to learn about what’s next from #dodge and SRT.
Our story so far:
Leading up to the New York reveal, #dodge is launching its first-ever pre-debut video teaser campaign, including a new website www.ifyouknowyouknow.com, where fans and followers can get weekly updates, download sharable content and gain insight into the 2018 #dodge Challenger SRT Demon’s engineering prowess.
Videos released so far:
“Cage” debuted January 12
“Reduction” debuted January 19
In the coming weeks, #dodge will continue to bring fans and followers in on more details by slowly peeling away layer upon layer of the new #challengersrtdemon via video shorts that highlight the engineering that has gone into its development.
All videos in the series will be featured at www.ifyouknowyouknow.com. A countdown clock tells viewers when the next installment will be uncaged. The final chapter arrives when the #challengersrtdemon is revealed in New York City, prior to the New York International #auto Show.
Dodge is promoting the teaser campaign on its Facebook, Twitter and Instagram social media pages, directing fans to www.ifyouknowyouknow.com and encouraging them to use the hashtag DodgeDemon.
lulop.com
