Sales in #korea saw a 6.2 percent increase from 2019 to 552,400 units, while sales outside of #korea retreated 8.7 percent to 2.05 million units.
The #sportage #suv topped Kia’s global sales ranking with 366,929 units sold, followed by the Seltos #suv with 328,128 units and the K3 sedan with 237,688 units.
Kia, which is preparing a brand transformation in 2021, based on its Plan S business strategy, is targeting global sales of 2.92 million units this year. The number includes 535,000 units in #korea and 2.39 million units from overseas markets. Kia also seeks to bolster profitability with flexible operations tailored to each region.
For December alone, Kia’s monthly sales slid 3.8 percent from a year earlier to 218,256 units, as #korea sales dropped to 38,857 units, a 20.9 percent decrease due to production disruptions in local plants. Sales outside of #korea jumped 1 percent to 179,399 units.
2020 Sales Result
Dec-20
Dec-19
YoY Change
Nov-20
MoM Change
2020 YTD
2019 YTD
YTD Change
Korea Sales
38,857
49,130
-20.9%
50,523
-23.1%
552,400
520,205
6.2%
Overseas Sales
179,399
177,699
1.0%
205,692
-12.8%
2,054,937
2,251,871
-8.7%
Global Sales
218,256
226,829
-3.8%
256,215
-14.8%
2,607,337
2,772,076
-5.9%
2021 Sales Plan
2021 Plan
2020 Result
YoY
Korea Sales
535,000
552,400
-3.1%
Overseas Sales
2,387,000
2,054,937
16.2%
Global Sales
2,922,000
2,607,337
12.1%
For more information, please visit the Kia Motors Global Media Center at www.kianewscenter.com
